plum is a copywriting studio for brands that know words matter.

Studio Lead Deanna Marchesi has spent over a decade writing for brands across Australia’s wine, tourism, and hospitality industries—helping them find their voice and tell their story in a way that actually lands.

She’s written everything from wine tasting notes to back label copy, authoritative blogs to emails that convert. She’s created strategies and shaped brand voices, built entire websites and penned social copy that sparks engagement. She’s also written real estate listings that actually sell, and web copy for a hotel in the Alps.

it’s time to tell a better story.

As your business evolves, your words should too. Whether you’re shifting focus or breaking new ground, Plum helps brands find their voice, sharpen their messaging, and tell a story that sticks.